Augmented reality glasses as a game changer for the industry

Swiss startup Almer Technologies is producing its first 200 augmented reality glasses and starting delivery to Swiss industrial companies. The glasses are seen as a game-changer for industrial companies, as they are expected to increase productivity and help reduce downtime.

A new augmented reality goggle is set to revolutionize the industry. (Image: Almer Technologies)

The fact that one of their own machines could come to a standstill and costs explode as a result is a primeval fear of every industrial company. No one can afford - with high Swiss prices and the ever stronger Swiss franc anyway - delayed deliveries, poor service and customer frustration. How welcome would a reliable, smooth aftermarket service be here? This is exactly where Sebastian Beetschen's innovation comes in. When he founded the startup Almer Technologies two years ago, he dreamed of developing augmented reality glasses for Swiss industrial companies that were much more user-friendly and compact than existing solutions, and could be worn comfortably throughout the workday.

Of all things, to develop a product in a market in which well-known companies like Microsoft and Google have already tried their hand? A bold idea, said some. Almost cheeky, others thought, and advised him against the project.

Like a Terminator: Remote collaboration at the next level

The vision remained and the conviction rock solid: they wanted to give industrial companies a tool that would revolutionize professional collaboration. Not just with a copy of the Hololens, but through an intuitive, compact ecosystem of hardware and software. One that employees could wear comfortably and allow them to work hands-free while simultaneously using information superimposed on the augmented reality glasses.

With a team of hand-picked members, he came up with a business plan and a development goal that suddenly found approval. His company, Almer Technologies, won one entrepreneurial award after another and reinvested the money in research and development. In record time and with a fraction of the innovation budget of the competition, Almer developed a market-ready product.

Even interrupted supply chains during and after Corona could not harm the young Swiss startup. After a year of development, Almer started production - not just anywhere, but right in its offices in the Swiss capital.

New augmented reality glasses meet with enthusiasm

The result: augmented reality glasses that industrial companies have long longed for - and a game-changer for industrial collaboration, because they add a new dimension to communication between different sites.

The glasses are more compact, lighter and easier to use than comparable products, according to Almer. Customers who received the Almer glasses in September would also confirm this in the meantime, according to the statement. For example, Jürg Schneider, head of sales and customer service at Loepfe, a supplier to the textile industry, says: "The user-friendliness of the Almer glasses is a very valuable advantage for us and our partners. It allows us to offer our services faster anywhere in the world and strengthens the recognition value of the Loepfe brand."

Founder Sebastian Beetschen is overjoyed that the product launch of the first series is so successful and proudly says: "My team has achieved in one year and with two million Swiss francs what Microsoft has achieved in four years with four billion Swiss francs."

Source and further information: Almer Technologies

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