Philipp Skrabal is "Advertiser of the Year" 2025
The jury and the community vote have decided: Philipp Skrabal, Chief Creative Officer, Partner and Team Member of the Management Board at Team Farner, is "Advertiser of the Year" 2025, following Andrea Bison from Thjnk Zurich.
Philipp Skrabal beat fellow nominees Gordon Nemitz, Chief Strategy Officer at Thjnk Zurich, and Lorenz Clormann, Executive Creative Director at Wirz, in the race for the title of "Advertiser of the Year" 2025. This is his fourth nomination for the most prestigious personal award in the Swiss communications industry. Andrea Bison, founder and co-CEO of Thjnk Zurich and "Advertiser of the Year" 2024, presented Skrabal with the "Egon" at the award night on Thursday evening at the Razzia restaurant in Zurich.
In her laudatory speech, Bison emphasized that the title "Advertiser:in of the Year" is more than just an award - it is also a promise. "To creativity, to the courage to break new ground and to the responsibility we all bear when we tell the stories that shape our world," said the "Advertiser of the Year" 2024 to the more than 100 invited guests on stage at the Razzia. "Philipp Skrabal has proven over the years that creativity is not a question of budget, but of attitude," continued Bison. "Good advertising doesn't just sell, it also has something to say."
Skrabal started his career as a graffiti artist. After working for agencies such as Publicis, Advico Young & Rubicam and Wirz, he has been shaping the creative direction of Farner for over a decade. As Chief Creative Officer, he has shaped Farner into one of the most creative communications agencies in Switzerland, which recently won the Swiss Creative Ranking 2024.
His creative signature has shaped numerous campaigns for companies such as SBB, Arosa Tourism, Greenpeace and National Councillor Islam Alijaj. Winner of several awards - including two Cannes Lions - his work has also sparked debates and set new standards. Philipp Skrabal is also strongly committed to promoting young talent in the industry: he is Vice President of the Art Directors Club Switzerland, a member of the Ad School Board and a member of ADC Europe and the Creative Club Austria CCA.
