Shirin Pfisterer becomes a partner at Scholtysik

Shirin Pfisterer, a long-time employee and proven expert in user experience and brand-typical interaction, is the new co-owner of the Scholtysik agency.

(Image: zVg.)

After working in branding and design studios in Barcelona, Zurich and Amsterdam, Shirin Pfisterer joined Scholtysik in 2019. She is responsible for brand experiences for clients in the life sciences, technology, finance, healthcare, education, research and industry sectors. Her focus is on brand management in the digital space and in particular the evidence-based, user-centered development of digital touchpoints that are both user-friendly and brand-typical.

Pfisterer's involvement is intended to strengthen the integration of the younger generation into the agency management and underline the agency's focus on strategic branding and brand management in a contemporary context, writes Scholtysik in a press release.

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