CRK expands management and creative team
The CRK agency is strengthening its management team: Marco Böni is taking over the position of Chief Operating Officer (COO) and joining the management team. At the same time, the agency is strengthening its creative division with Creative Directors Sascha Fanetti and Silvan Gisler.
The new CCO Marco Böni has experience in the digital and communications industry. Most recently, he was Chief Digital Officer and Head of E-Commerce at Zubi, before which he worked at Farner Consulting for several years. In his new role at CRK, he will further develop the agency's digital expertise and optimize internal processes.
In the creative field, CRK is relying on an interdisciplinary duo in Sascha Fanetti and Silvan Gisler. Gisler was previously Creative Director at Schauspielhaus Zurich, co-founder and Head of Communications at Operation Libero and a journalist. His experience in political campaigning and copywriting complements that of Fanetti, who has worked in senior positions at agencies such as Publicis Communications Switzerland and Notch Interactive over the past 15 years.
"With Sascha, Silvan and Marco, we are making targeted investments in our creation and consulting processes. At the same time, we are strengthening our campaigning and digital capabilities," says CRK CEO Patrick Marty. The three new additions should bring new impetus to the agency and its clients.
