SBB joins industry initiative ComImpact

SBB joins the ComImpact trade association. This gives the initiative to promote CommTech in Switzerland further support from a major company that transports over a million people every day.

Martina Rettenmund, Head of Communication Planning and Channels at SBB. (Image: zVg.)

With the addition of SBB, ComImpact has grown to eleven corporate members. The association is committed to facilitating access to CommTech expertise for marketing and corporate communications professionals. In addition to regular exchange formats, it organizes events that focus on best practices and new technologies.

"In view of the spread of new technologies, we are convinced that the topics covered by ComImpact and the association's network offer sustainable added value for our communications work," says Martina Rettenmund, Head of Communications Planning and Channels at SBB.

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