Collective 57: New community for young marketers in Switzerland
Collective 57 is a new marketing community in Switzerland aimed specifically at young talent. The network, founded by Joshua Gallacher and Sadhbh Sullivan, aims to offer an alternative to traditional industry events. The launch will take place on February 13, 2025 with an event in Zurich.
Collective 57 sees itself as a creative meeting place for aspiring marketers who want to exchange ideas and learn from each other. The community is intended to meet the need of many young marketers for practical knowledge, mentoring and relevant networks - an area that has hardly been covered in the Swiss marketing landscape to date because the networking events are mostly aimed at experienced managers or large agencies, according to the initiators.
In contrast to formal conferences, the concept focuses on interactive formats and practical insights. "As the world increasingly shifts to digital and the concept of the 'third place' disappears, professional communities are becoming more important," says co-founder Joshua Gallacher. "Face-to-face meetings are becoming a sign of social status - they are the place where real connections are made and careers are advanced."
The first event in Zurich is limited to 40 participants. Due to the high demand, the plan is to double the capacity in future and offer further events.
