TikTok For Good Launchpad: Creativity for social change in the DACH region
TikTok is bringing the "TikTok For Good Launchpad" to Germany, Austria and Switzerland and inviting creative agencies to develop campaigns for social change. With $1 million in ad credits, the initiative supports projects that aim to make social issues visible.
TikTok is committed to positive social change and is now bringing the "TikTok For Good Launchpad" to the DACH region. The initiative, which has already proven its worth in Australia, as TikTok writes, gives brands and creative agencies the opportunity to develop charitable campaigns that are designed to make socially important issues visible. From representing people with disabilities to raising awareness of the gender pay gap, TikTok combines creative energy with social engagement.
From November 4, creative and media agencies, production companies and marketing teams in the non-profit sector can apply for the program. A jury of industry experts will select the most compelling ideas, which TikTok will support with $1 million in ad credits to increase their reach and maximize their desired impact.
"With the TikTok For Good Launchpad, we are offering a platform for creative projects with added social value in the DACH region," explains Thomas Wlazik, General Manager at TikTok. "Non-profit organizations and agencies can implement innovative campaigns here that initiate sustainable change and inspire a rethink."
This article originally appeared on markt-kom.com - https://www.markt-kom.com/de/markom/tiktok-for-good-launchpad-kreativitaet-fuer-sozialen-wandel-in-der-dach-region/
