New podcast episode "In a Nudgeshell" on framing.
Framing works not only with images, but also with language. And measurably well. In the current episode of the podcast "In a Nudgeshell" by Bühler&Bühler, the topic is examined from new perspectives.
Are changes of perspective really just a question of optics? Of course not. Framing works not only with images, but also linguistically. This is also evident in measurements. In the fifth episode of the podcast "In a Nudgeshell", Hannes Hug, Becca Knobel and Clemens Fachinger discuss interesting experiments on framing.
Bühler & Bühler launched the ten-part podcast at the end of August. Here it goes to the Interview with Werbewoche.ch.