Büro Haeberli transforms Literatur Festival Zürich into participatory hybrid event

The Literatur Festival Zürich, presented by Kaufleuten Kultur and Literaturhaus Zürich, will take place for the 10th time next week in the Old Botanical Garden. For the anniversary with a new design and a Web platform - conceived, designed and programmed by the agency Haeberli office.

Program, stream, store on one platform

Online festival visitors can use the platform intuitively and can buy tickets or watch the live stream with just one click. All events are now also broadcast live. The audience can therefore decide for themselves whether they want to be there live on site or via live stream.

Dip and turn

The new key visual remains deliberately ambiguous, sensual, leaves room for interpretation and is intended to symbolize immersion in new - literary - worlds. The typography and the logo play with twists and inversions. The festival becomes the shooting location for the new streaming offer. Every year, the festival attracts a broader audience of more or less literature-savvy people with international authors and its own music program. For this heterogeneous audience, there are now different ways to experience the festival.