Swiss cloud ERP provider myfactory in new hands

The European provider of ERP software solutions Forterro, headquartered in London, acquires the Swiss cloud ERP provider myfactory. Forterro, which has almost 8,000 medium-sized manufacturing and production companies in its customer portfolio, is thus acquiring a well-known player in the DACH region, which in turn has more than 2,000 customers in trade, production and services. The acquisition expands Forterro's total addressable market in the German-speaking region and almost doubles the number of customers served by the group in this region. Forterro also includes, among others, the software house abas Software GmbH, which is well represented especially in Germany, and the Swiss software provider ProConcept SA.

Supplemented by renowned cloud ERP provider

"myfactory is a tremendous asset for Forterro," said Dean Forbes, CEO of Forterro. "We have gained an extremely well-run company that has grown steadily over the last 20 years and has already taken the steps to move both its product and its customers to the cloud. Our primary goal will be to drive the company's continued growth and momentum."

myfactory will operate as an independent company within the Forterro Group. David Lauchenauer, CEO of myfactory, will continue to lead the business in the role of General Manager with the support of his existing management team.

Competence in trade and sales brought in-house

Richard Furby, Managing Director of abas Software GmbH and President of M&A at Forterro, spoke enthusiastically about the complementary nature of myfactory. "The myfactory solution is the perfect complement to our portfolio," he said. "myfactory serves more of the smaller midmarket segment, while abas is more focused on the complexity of the larger midmarket. The myfactory solution has a core competency in retail and distribution, while abas ERP is primarily suited for discrete manufacturing and production. The combination of these two offerings gives Forterro the expertise needed to address virtually the entire industrial midmarket in the DACH region, and we look forward to the opportunities ahead."

Additional capital and brand strategy

David Lauchenauer, born in 1963, is a proven expert in the field of business software for SMEs and has been active as an IT entrepreneur since 1988. Since 2008, he has been the Managing Director and BoD of myfactory Software Schweiz AG in Switzerland and started as a professional cloud ERP provider for the Swiss SME market in 2009. "We developed one of the most comprehensive, fully integrated cloud ERP solutions available on the European market today," says Lauchenauer. "Having achieved this strong position, we saw that it was the right time to find a strategic buyer who would help us go even further with what we have built," Lauchenauer continues. In Forterro, he said, they have now found a partner that not only has the infrastructure and capital, but more importantly a strategy that values the brand, the employees, the products and the investments of existing customers.

Source and further information: Forterro / myfactory