Focus on creativity and corporate culture at the KMU Swiss Symposium

This year's symposium is dedicated to questions about creativity and corporate culture in a sustainable context. And the specially adapted format offers various opportunities for personal networking. Once again, around 400 participants are expected to attend. Renowned experts will speak on the conference topic from various perspectives.

Creativity and corporate culture: the basis for sustainable success - KMU Swiss Symposium 2025 in Baden. (Image: Alexander Wagner)

In today's dynamic business world, creativity and a positive corporate culture are key factors for the long-term success of a company. Studies show that companies that specifically promote these aspects are economically more successful and more competitive. A willingness to experiment, a long-term focus and an open communication culture make a significant contribution to a company's success. The effects of this are diverse and measurable. From increasing brand perception and opening up new markets to increasing efficiency through innovative processes - creative companies demonstrably achieve better results.

In order to shed light on the topic from different perspectives, personalities from various sectors - including energy, industry, banking and services - will share their experiences. Various companies will present their services at stands and former speakers as well as illustrious personalities from business and politics will also be present. Participants at the KMU Swiss Symposia appreciate the practical relevance and informal atmosphere.

The symposium schedule has been slightly adapted. Between the Baden Marketplace, which takes place beforehand, and the start of the symposium, participants will have the opportunity to visit a well-known company within walking distance of the event venue or exchange ideas with the exhibitors. This is in response to the desire for increased networking during the event.

Award for outstanding sustainable performance

The award presented in the last two years has been renamed the KMU Swiss Award and thus given a sharper definition. The award recognizes a Swiss company that has shown courage and commitment in ensuring the company's success for future generations. The jury selected a winner from five nominated companies. This very successful company - this much can already be revealed - will receive the KMU Swiss Award for consistently outstanding performance over many years before the symposium's closing drinks reception and will thus be duly celebrated.

Notable personalities

The following entrepreneurial personalities will make a lasting impression:

  • Antje Kanngiesser, CEO Alpiq Group
  • Chantal Moerker, owner of Inner Leadership
  • Josef Ackermann, former Chairman of the Management Board of Deutsche Bank
  • Stefan Wartmann, CEO Brugg Group
  • Bernhard Emch, CEO Emch Aufzüge
  • Willi Helbling, BPN Foundation
  • Markus Schneider Mayor of Baden
  • Moderator: Dr. Hugo Bigi

Tickets and further information: www.kmuswiss.ch

 

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