Offering users orientation in working life with a culture check
The business network XING is coming up with a new service: A scientifically based culture check for self-reflection. By answering an online questionnaire, users receive a culture compass as well as personally tailored employer recommendations.
In the modern working world, it has long since ceased to be just about pay, location, personal career opportunities and similar traditional benchmarks. Factors such as a good work-life balance, good interpersonal relationships and a positive corporate culture are increasingly becoming hard currency in the labor market. In short, today's employees want a job that makes them happy and a company with a suitable corporate culture to go with it. To help users of the Xing business network find out which corporate culture they feel particularly comfortable in, a culture check was developed to make the often diffuse topic of corporate culture tangible and break it down to concrete factors. With the help of a sophisticated questionnaire, which is now available to all members on Xing, users will ultimately find out which type of company suits them best in terms of culture.
Scientifically based culture check
The culture check is based on a data and culture model developed under the leadership of business psychologist Prof. Dr. Meynhardt from the HHL Leipzig Graduate School of Management for the New Work SE subsidiary kununu. It helps users to reflect comprehensively on what is particularly important to them at work. After answering the questionnaire, Xing members learn what they should pay particular attention to when choosing an employer in the future. Secondly, users are shown potential employers who meet these criteria. The recommendation function is currently in beta and will be gradually expanded in the coming weeks.
Individual cultural compass for more orientation in working life
The questions from the Culture Check questionnaire are quick and easy to answer. Users select 20 aspects and values in each of the four categories "Leadership," "Interaction," "Strategic approach," and "Work-life balance" that they would particularly like to see in an employer or completely reject. Finally, they indicate the top five preferences that are particularly important to them personally in their job. The result is an individual cultural compass that shows what people should pay particular attention to when choosing an employer in the future. To this end, the preferences are visualized across the board and in the four categories, so that users can see at a glance whether traditional or modern values predominate for them in these categories. Based on the information from the culture check, Xing members also receive individual suggestions for employers that fit well with their personal preferences. The Culture Check compares all entries with the corporate culture data of thousands of employers and shows which employers offer what is particularly important to you. The data analyzed for this purpose are authentic ratings from employees of the companies that were submitted on the employer rating platform kununu.
Corporate culture as a factor in job search
Further orientation is also provided by the culture compass in the Xing job market, which is already integrated in more than 300,000 job ads on the platform and provides information about the corporate culture of the respective employers. Job seekers thus receive information that is not available in any other job ad and is also not listed on the companies' job portals. The greater the match between the individual's cultural wishes and the company's culture according to the culture compass, the greater the likelihood that the job seeker and the company will be a lasting fit.
The new culture check is available free of charge at https://www.xing.com/via/career-guidance/company-culture-preferences/assessment available.
