Allink and Gavetti bring Italian flair to everyday office life
Felfel has made a name for itself throughout Switzerland with employee catering. To bring office coffee to a level of enjoyment beyond fully automatic machines and coffee capsules, the Zurich-based company has now launched its own coffee brand with all-round service: Gavetti aims to combine Italian coffee culture with modern convenience. The Zurich agency Allink brought the brand to life with a lot of Italianità and a wink [...]
Editorial
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March 30, 2022
Felfel has made a name for itself throughout Switzerland with employee catering. To bring office coffee to a level of enjoyment beyond fully automatic machines and coffee capsules, the Zurich-based company has now launched its own coffee brand with all-round service: Gavetti aims to combine Italian coffee culture with modern convenience.
Zurich agency Allink brought the brand to life with plenty of Italianità and a wink. The Gavetti brand design was adapted to the most important touchpoints of the office coffee service, such as the packaging, the tableware or the control panels of the coffee machine.
Responsible at Allink: Christoph Schlatter (Creative Director), Roger Lang (Art Director), Martina Kellenberger (Graphic Designer), Simon Zangger (Photo & Film Director). Responsible at Felfel: Branding Committee, composed of Daniela Steiner, Jonathan Lewin and Michelle Schmid.
eGovernment: RUBICON wants to grow in the private sector with new Swiss CEO
The Austrian software company RUBICON is one of Europe's leading providers of IT solutions for the digitalization of central business processes in public administrations (eGovernment) as well as in the enterprise sector. With RUBICON IT Schweiz AG, the company has been based in the city of Bern since 2004, where it currently employs nine people. The development of customized IT solutions takes place at the location in Vienna. [...]
Editorial
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March 30, 2022
Christoph Unger, Managing Director of RUBICON IT Schweiz AG, wants to bring the success with eGovernment solutions to the private sector. (Image: zVg / RUBICON)
The Austrian software company RUBICON is one of Europe's leading providers of IT solutions for the digitalization of central business processes in public administrations (eGovernment) as well as in the enterprise sector. With RUBICON IT Schweiz AG, the company has been based in the city of Bern since 2004, where it currently employs nine people. The development of tailor-made IT solutions takes place at the location in Vienna. RUBICON Switzerland draws on specialists from the parent company as needed.
"Now that we have distinguished ourselves as a digitization partner for the administration, our experience and know-how are increasingly attracting interest from the private sector," says Christoph Unger. The 42-year-old was previously responsible for the market development and establishment of Acta Nova for the GEVER system in the Swiss market. "We support Swiss companies in expanding their digital ability to act from A to Z - from electronic requests to execution and delivery," says Unger.
As a digitization partner for administration and companies, RUBICON covers a wide range of needs. These include solutions in the area of document and workflow management based on Acta Nova. In addition, there is template and output management with Document Partner, but also high-availability server and application operation, expertise in the areas of databases and networks, as well as auditing and software security via SignPath.
Federal administration: 26,000 people use RUBICON solution
The company's long-standing customers include the Swiss Federal Railways (SBB), the Zurich Transport Authority (VBZ), and a large number of cantons and cities as well as over 900 Swiss municipalities. Since August 2021, more than 26,000 employees of the Swiss federal administration have been using the RUBICON application Acta Nova nationwide. This runs on GEVER, the federal government's digital platform for business administration, and guarantees uniform and stable document and workflow management. Since then, the processes have been gradually optimized during ongoing operations. In addition, RUBICON is constantly developing the platform further.
Acta Nova allows the digitalization and automation of business processes and offers interfaces to online forms, so that data can be entered easily and quickly and transferred without media breaks. In addition, the software automatically encrypts confidential documents and offers central data storage. At the same time, Acta Nova accelerates, for example, the issuing of permits, the response time to inquiries, increases the traceability of all processes and, last but not least, increases the efficiency of the administration. Since digitization also eliminates transport routes and mountains of paper, the use of Acta Nova also leads to substantial savings.
Since then, the processes have been gradually optimized during ongoing operations. In addition, the platform is constantly being further developed. Important topics are inbound and outbound management as well as digital interaction with countless business partners.
Source and information: www.rubicon.eu
The NeoVac company has more than 50 years of experience in the use and storage of energy and water, and the yellow NeoVac cars are on the road as traveling brand ambassadors throughout the country. Dachcom's brand refresh takes into account the high brand recognition, but is still intended to point confidently and convincingly into the future. NeoVac's aspiration is to create a new image for the company with diverse [...]
Editorial
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March 30, 2022
The NeoVac company has more than 50 years of experience in the use and storage of energy and water, and the yellow NeoVac cars are on the road as traveling brand ambassadors throughout the country. Dachcom's brand refresh takes into account the high brand recognition, but is still intended to point confidently and convincingly into the future.
NeoVac's claim is to make energy smarter with diverse services, innovative products and clever solutions. This core argument should play a prominent role in communication. The overarching brand claim "Making energy smarter" gets to the heart of this in a catchy way. The doer mentality and focus on real results should be reflected in key messages such as "Making energy smarter," "Making buildings more sustainable," or "Making mobility fit for the future." The messages run through the entire appearance and are intended to do justice to the company in its many different manifestations.
Visually, the new appearance is intended to impress with its generosity. More space was given to the logo. In addition, a new image world was created. A special focus was placed on connecting NeoVac's services with people.
To make the brand presence more lively, short videos were also created that showcase the wide range of services in a simple way, can be used in a variety of ways and, last but not least, support storytelling. The new overall appearance was summarized in a brand movie, which was presented within the company and heralds a new chapter at NeoVac.
Information dissemination website
The central element of the appearance is the completely newly developed website Neovac.ch. It represents an important tool for information dissemination, since at NeoVac the information is numerous.
In order to make the subject matter easy to grasp, a modular Pimcore solution provides the desired user experience. Information from the entire NeoVac world is united on the platform and is presented to the user in a target group-oriented, simple and modern way.
An example of this is the newsroom, where a lot of company information is available quickly and easily via sticky navigation. Moving image elements also bring the website to life, making the complex range of services even more tangible.
Further measures such as brochures, mailings, trade fair appearances and online measures will be continuously implemented by the agency and NeoVac in order to make the new appearance a consistent experience.
Responsible at NeoVac: Michael Eugster (Head of Marketing), Lena Pfister (Marketing Manager), Sven Büchel (Digital Marketing Manager), Miriam Fritsche (Marketing Assistant), Ann-Christin Mudra (Content Manager). ResponsibleAgency: Dachcom.
Rembrand creates gastro branding for Swiss youth hostels
As part of the restructuring of the Swiss Youth Hostels' gastronomy offering, the Rembrand agency was commissioned to create an umbrella brand for the restaurants, refectories, canteens, bars and dining rooms that "works everywhere, is internationally understandable and unites the various offerings under one attractive name". The result is the "Yoummi" brand. Balanced and sustainable menus The cornerstones of Yoummi reflect [...]
Editorial
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29 March 2022
As part of the restructuring of the Swiss Youth Hostels' gastronomy offering, the Rembrand agency was commissioned to create an umbrella brand for the restaurants, refectories, canteens, bars and dining rooms that "works everywhere, is internationally understandable and unites the various offerings under one attractive name". The result is the "Yoummi" brand.
Balanced and sustainable menus
Yoummi's cornerstones are reflected in "balanced three-course menus that are also sustainable, varied and attractively priced," according to a media release. New menus have been created for the seasonal and regional offerings, with more focus on vegetarian and vegan dishes.
Rembrand created the complete corporate design for Yoummi - from naming and claim to logo, imagery and a color concept that harmonizes with the different surfaces of the various locations. Rembrand is also responsible for the implementation of all communication media and measures. The new gastronomy offer of the Swiss Youth Hostels was played with a 4-language opening campaign via social media and accompanied by OOH measures.
ClientSwiss Youth Hostels, André Eisele (Director Marketing and Communication). Responsible at Rembrand: Georg Wirth (Project Management), Mirjam Egger (AD), Alisa Kuratli (Graphics), Eduard Buchmüller (Interactive Media Production), Krizia Frei (Graphics).
LED indicators for air quality
CO2, ozone, particulate matter - there's something in the air. Thanks to modern measurement technology, the manifold pollutants in the air we breathe can be recorded very precisely. The measured values can be visualized with bright LED displays.
Editorial
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29 March 2022
Bright LED displays can be used to visualize air pollution. (Image: Microsyst)
Ozone, particulate matter, CO2 are substances that pollute our air. Fortunately, pollution in the air we breathe can now be measured very precisely. The manufacturer Microsyst has expanded its range of applications for easy visualization of the specific emission values: luminous LED displays are coupled with the measuring sensors using Microsyst's MKS software.
The software of the emission displays adapts to the data protocol of the sensors and thus communicates easily with any system regardless of manufacturer. The connection is made via existing industrial interfaces, wired or wireless. Seven-color spectrum, variable display and character height as well as single or multi-line display ensure best visibility and readability. An integrated brightness sensor and pixel pitch of 4 or 8 mm guarantee optimum visibility. Whether indoors, outdoors, bright, dark, sunny or rainy: the LED displays are readable at up to 100 meters. The wide radiation of the LEDs ensures a large viewing angle.
Regardless of this, simple displays for integration in metal panels or pillars are available, as are full-surface LED display panels. Thanks to the modular design, almost anything is possible from small to large format: up to eight square meters of display area, possibly more after technical examination of the conditions on site, or multi-page versions. A programmable color change indicates when defined pollutant limits have been exceeded. In addition to numbers and letters, (warning) signs or instructions can also be set.
More information: Microsyst
Study by Link: This is how Switzerland thinks about the Ukraine conflict
In light of current events, LINK conducted a representative survey among the Swiss population on the war in Ukraine from March 17 to 21, 2022. The results paint an accurate picture of how Swiss people assess the current situation and what they think about various aspects, including the admission of refugees from [...]
Editorial
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28 March 2022
To mark the current occasion, LINK conducted a representative survey among the Swiss population on the war in Ukraine from March 17 to 21, 2022. The results paint an accurate picture of how Swiss people assess the current situation and what they think about various aspects, including the acceptance of refugees from Ukraine or possible changes in their own everyday lives.
Three out of four Swiss* follow the coverage of the Russian invasion of Ukraine somewhat (41 percent) to very intensively (35 percent). The older the generation, the more closely they follow the news on the topic - while just under a quarter of 15-29 year-olds follow the coverage intensively, the figure is over half for 60-79 year-olds.
At the same time, the youngest generation surveyed is the most confident that the Russian attack on Ukraine will have little or no negative impact on their personal financial situation (44 percent). The older generations are significantly less optimistic in this regard. However, a majority of every age group is concerned about the current situation between Ukraine and Russia, and half of the population is even very concerned. In particular, the possibility of Russia using chemical weapons (85 percent) or nuclear weapons (79 percent) raises concern in Switzerland.
Swiss population supports sanctions against Russia and is in favor of possible further ones
LINK wanted to know how Swiss people view the Federal Council's currently implemented sanctions against Russia, among others, and what they think about possible further sanctions. In general, a majority of the population agrees with the actions of the Federal Council and thinks that the sanctions imposed are about right. Only 48 percent approve of the restrictions on visa facilitation for Russians - just under a quarter of respondents think they go too far, while a fifth think they do not go far enough.
Many possible further sanctions against Russia are supported by the Swiss population. For example, more than half of them would be in favor of export controls on high-tech products and software to Russia, and for a quarter these could go even further. The situation is very similar, for example, with regard to the freezing of all assets held in Switzerland by high-ranking Russians. However, a quarter are also against revoking the residence permit of Russian persons who are close to the Russian government and live in Switzerland. Also unpopular would be an increase in the Swiss defense budget as a deterrent - 40 percent oppose this. It is striking that older generations agree more with the possible further sanctions listed or even classify them as not strong enough than the youngest generation surveyed (15-29 years).
Swiss support measures to help Ukrainian refugees - older ones more than young ones
More than 3.5 million people have already been forced to flee, and 12,000 Ukrainians have been registered in Switzerland so far (as of March 22, 2022). Against this backdrop, it is important to know how the Swiss population views various measures to support refugees from Ukraine. Seventy-one percent favor a Swiss program to resettle some Ukrainian refugees who fled the Russian invasion here. Of these supporters, most (46 percent) would accept a few tens of thousands of people into Switzerland. In general, a clear majority (78 percent) of the population believes that Switzerland has a moral obligation to grant asylum to people who have fled Ukraine.
Stable supply chains as a success factor
The supply chains are interrupted: "Currently not available - or only with a time delay and a high surcharge." This is the answer many companies are currently receiving when they want to order materials and precursors needed for their production. Figures published by the IFO Institute show how tight supply capacities have been for months in many sectors. According to these figures, [...]
Editorial
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28 March 2022
Where are the ingredients? Supply chains have become fragile in recent months. (Image: Unsplash.com)
The supply chains are interrupted: "Currently not available - or only with a time delay and a high surcharge." This is the answer many companies are currently receiving when they want to order materials and precursors needed for their production. Figures published by the IFO Institute show how tight supply capacities have been for months in many sectors. According to these, 70 percent of manufacturing companies in the DACH region are currently complaining about supply bottlenecks that are hampering their production. The automotive industry is the most affected (91.5 percent), followed by mechanical engineering (80 percent). Among manufacturers of electronic products, too, 4 out of 5 complain of supply problems.
It remains unclear which companies are specifically meant by this. After all, sensors and chips are installed in almost all technical devices today. That's why washing machines, razors and e-bikes are often said to be "out of stock" at the moment.
Many supply chains are more fragile than thought
Until the Corona pandemic broke out, many companies never imagined that their supply chains could prove so fragile. But then the virus arrived and led to a worldwide slump in industrial demand. So many manufacturers of precursors also reduced their production capacities. These are now lacking, as the global economy has picked up unexpectedly quickly, also due to many government stimulus programs. As a result, strong demand is being met by reduced production capacities for intermediate products and extraction capacities for raw materials.
Added to this: In the wake of the pandemic, global goods transportation is also still disrupted. In addition, quarantine regulations in Asia, especially China, are repeatedly causing production facilities and ports to fail. This is exacerbating logistics problems and causing transport prices to rise. In addition, many companies are trying to rebuild and expand their inventories of intermediate products due to the continuing uncertainty. This too is exacerbating the shortage of goods and creating supply bottlenecks.
Purchasing maxims are reviewed
As a result of this new experience, many companies are currently rethinking their procurement management. Whereas before Corona quite a few of them operated global sourcing in purchasing according to the maxim "Buy where it's cheapest," factors such as supply security are now increasingly playing an important role in their purchasing decisions in addition to price and product quality.
Many companies that have been advocates of just-in-time production and stockpiling are currently considering increasing their inventories again. Others are considering producing more components themselves again and relying more on local suppliers for procurement. In addition, more than a few companies are rethinking their previous strategy of minimizing the number of their suppliers for cost and administrative reasons. Instead, they are considering bringing on board a second and third supplier for important upstream products which they previously procured from one supplier, in order to reduce their dependence on individual suppliers.
Use software - if and as far as possible
For companies considering a change of supplier or wishing to increase their number, this gives rise to the following challenge: they must first obtain an overview of who could be potential suppliers and then evaluate them so that they can make a qualified selection.
This process requires a lot of time. This is often a problem, especially for small and medium-sized companies without a large purchasing department. This can often be alleviated with digital supplier auditing processes, in which companies first use an online questionnaire to ask potential suppliers to what extent they meet their supply requirements. Ideally, they can get an initial overview of which suppliers are "hot candidates" within a few hours and use this info for their supplier selection and contract negotiations.
Companies are and remain decision makers
However, such software programs are only a tool to systematize and simplify the pre-selection of suppliers. When the decision is made whether to cooperate with supplier A or B, it is important, especially in the case of strategically relevant primary products and materials, to also get to know the supplier's organization - in order to evaluate its self-statements, because: Paper is patient.
In addition, it is important to adequately determine the strategic relevance of the individual products and services in order to arrive at the right evaluation and selection criteria, because the last few months have shown how quickly the lack of such small parts as seals, sensors and clamps can paralyze the entire production.
Getting to know the supplier and its organization personally is particularly important when it comes to selecting suppliers and service providers with whom the company and its employees have to work almost daily in the service provision process. Then the "chemistry" must be right, and the extent to which this is the case can only be determined through personal contact.
To the author:
Alban Maier is managing partner of the management consultancy Assention AG, Pfäffikon (www.assention.com). This supports manufacturing companies in analyzing, optimizing and redesigning their business processes, among other things.
When did the industry stop thinking and start just thinking? And why? The irregular verb is regularly used in meetings, workshops and brainstorming sessions and has replaced the legendary "I think ...". Okay, that was also annoying when certain people started every sentence with "I think ...". Because they probably needed that, [...].
Editorial
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28 March 2022
When did the industry stop thinking and start just thinking? And why? The irregular verb is regularly used in meetings, workshops and brainstorming sessions and has replaced the legendary "I think ...". Okay, that was also annoying when certain people started every sentence with "I think ...". Because they probably needed that, so that they at least heard from themselves that they were thinking, when no one else noticed. But that's another story.
Thinking about projects is always enough
So now there is only thinking everywhere. But anyone who only begins to think about something instead of giving it serious and sustained thought here and now is either ill-prepared or shirking his responsibility. The first is still forgivable. As fast as everything has to go today, there is no time to do sound research on a topic and to document oneself. The days of appearing well-prepared at meetings or thinking tasks through to completion are over. The ad hoc mentality is rampant everywhere and spreads unnecessary hectic and extra work. Meanwhile, the few who still come well-prepared with solid suggestions are no longer heard in the "let's think about it first" chorus of their team members and superiors.
However, the second - evading responsibility - is much worse. Those who only think instead of think can supposedly do nothing wrong. After all, it is only thought of and has no claim to durability. The source of this thought-inflation is the project, Latin "proiectum", literally translated "the one thrown forward or the one thrown in". And yes, everywhere is teeming with projects right now. Hardly anything is thought, planned or developed in the long term in marketing departments and agencies anymore. No wonder in an industry where live streams, stories, now-players and instant messages are booming. Where the life cycle of agencies is usually less than five years, and the years of service of clients in marketing departments less than half that. It's not worth thinking about, just thinking about it. The result is often fast-food trash or special waste instead of a souvenir for the future.
* Benno Maggi is co-founder and CEO of Partner & Partner. He has been eavesdropping on the industry for over 30 years, discovering words and terms for us that can either be used for small talk, pomposity, excitement, playing Scrabble, or just because.
Safe handling of chemicals
The safe handling of chemicals is a major challenge. Companies have to react flexibly to the demands of the market, and the internal situation is subject to constant change: recipes and processes are optimized and rooms are repurposed, chemicals are banned, hazardous substances are replaced, and quantities are adjusted. Existing knowledge is often lost due to personnel changes. In addition, the legal [...]
Editorial
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March 25, 2022
So that such images are a thing of the past: A symposium on the safe handling of chemicals on May 17, 2022, will provide practical knowledge. (Image: Pixabay.com)
The safe handling of chemicals is a major challenge. Companies have to react flexibly to the demands of the market, and the internal situation is subject to constant change: recipes and processes are optimized and rooms are repurposed, chemicals are banned, hazardous substances are replaced, and quantities are adjusted. Existing knowledge is often lost due to personnel changes. In addition, the legal framework is constantly changing and brings with it corresponding consequences for the user companies. Much is in "flux". It is therefore a must to regularly check the proper handling of chemicals in the company and to adapt it to the new conditions with well-founded know-how.
In the event of a lack of caution when handling highly flammable, corrosive, toxic, environmentally hazardous or even highly explosive substances, there is a risk of personal injury, property damage or environmental damage with far-reaching consequences also for the companies. A comprehensive legal basis exists for the areas of transport, disposal, handling and storage of chemicals as well as for health protection and occupational safety. Companies are obliged to take safety measures. However, the practical implementation of these legal requirements raises many questions and often challenges both the chemical processing companies, the project managers and the enforcement authorities and insurers.
Getting the latest knowledge and expanding your network is the order of the day on May 17, 2022 in Zurich at the event "How to handle chemicals safely." In addition, the conference is recognized as continuing education by important professional organizations. It will be held under the patronage of the SSI Association. The conference is organized by SAVE AG, which specializes in the practical transfer of knowledge between security professionals on the topics of risk management, corporate security, building security, safety and health protection (AS&GS), fire protection, information and infrastructure security, civil protection as well as machine and process safety, incident prevention, natural and environmental hazards, guarding and integral security concepts.
Further information and the complete conference program at: https://save.ch/event/chemikaliensicherheit-05-2022/
Hella Studios creates strong appearance for Enertea by Rivella
"Hella Studio's bold creation, great commitment and impressive professionalism tipped the scales in our favor," says Nicolas Hugentobler, overall project manager at Rivella. The agency prevailed in the pitch against 4 national competitors and was awarded the contract to give the new beverage line Enertea a product identity (Werbewoche.ch reported). Branding and packaging design for three [...]
Editorial
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March 25, 2022
"Hella Studio's bold creation, great commitment and impressive professionalism tipped the scales in our favor," says Nicolas Hugentobler, overall project manager at Rivella. The agency won the pitch against 4 national competitors and was commissioned to create a product identity for the new Enertea beverage line. (Werbewoche.ch reported).
Branding and packaging design for three starter varieties
In addition to the common Mate, the two rather unknown teas Guayusa and Cascara are bottled in Switzerland. The South American stimulants are extracted in a cold-brew process and combined with Swiss Alpine herbs. Hella Studio lent this activating blend a packaging design that is to embellish retail shelves with immediate effect.
Hella Studio was in New York during the implementation and worked in shifts due to the time difference. In conjunction with illustrators and graphic designers from its own network, the agency assisted Rivella. The result is a clearly recognizable product identity that will run stringently through all communication measures. The product launch campaign was implemented by Bold. (Werbewoche.ch reported).Responsible at Rivella: Rahel Burri (Brand Manager); Nicolas Hugentobler (Business Developer and Overall Project Manager). Responsible at Hella Studio: Joëlle Lehmann, Kasper Kobel (overall responsibility and creative direction); Alba de Zanet, Rea Christ, Mathias Zimmermann (graphic design and illustration), Daniel Lerch.
Baselwest redesigns IWB magazine
Basel-based energy supplier IWB distributes a magazine to households in its market area four times a year, previously under the title "Energy & Water". The magazine has now been adapted to new corporate design specifications and appears under the title "E hoch 2" to better reflect the company's broader range of services. The E stands for [...]
Editorial
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March 24, 2022
Basel-based energy supplier IWB distributes a magazine to households in its market area four times a year, previously under the title "Energy & Water". The magazine has now been adapted to new corporate design specifications and appears under the title "E hoch 2" to better reflect the company's broader range of services. The E stands for "renewable energy," and the superscript number 2 is intended to show IWB's great potential - in reference to Einstein's famous equation.
The magazine concept now focuses more on storytelling and edutainment. Each issue has a main theme, which is given greater weight in the dramaturgy. The layout in the new design follows a sharpening of the journalistic formats with different proportions of text and images to make the content more accessible and optimize reader-friendliness.
Responsible at IWB: Katarina Karadzic, Reto Müller (Project Management), Erik Rummer (Head of Corporate Communications), Dietmar Küther (Head of Brand & Sustainability). ResponsibleatTatin Design Enterprises: Oliver Mayer, Lukas Gysin (Corporate Redesign). Responsible at Kooi: Claude Beauge, Paul Drzimalla (editorial concept). Responsible at Basel West Corporate Communications: Thomas Aerni, Markus Siegenthaler (design concept).
Sunrise UPC becomes the first premium partner of the Hallenstadion Zurich
The event venue's partnership with Sunrise UPC is designed to take event experiences to a new level, according to a joint statement. "We are spoiling guests at the Hallenstadion with new productions and digital offerings. In this way, we surprise our Hallenstadion fans in addition to the concert experience. With Sunrise UPC, we have found the perfect partner and our visitors can [...]
Editorial
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March 24, 2022
The event venue's partnership with Sunrise UPC is designed to take event experiences to a new level, according to a joint statement. "We are spoiling guests at the Hallenstadion with new productions and digital offerings. In this way, we surprise our Hallenstadion fans in addition to the concert experience. With Sunrise UPC, we have found the perfect partner and our visitors can look forward to many innovations in the future," Philipp Musshafen, director of AG Hallenstadion, is quoted as saying.
First premium partnership
As Switzerland's largest indoor event location with a capacity of up to 15,500 visitors, the Hallenstadion is a venue for international events of all kinds. Over the past two years, the venue had used the "silence" imposed due to Corona to develop new concepts and prepare the way for new partnerships. With the first Premium Partner, a completely new form of cooperation is to open up for the Hallenstadion. The focus will be on emotions and an innovative overall experience for visitors - before, during and after the event.
"By working with the Hallenstadion Zurich, we are taking another important step towards becoming the number 1 in the Swiss entertainment market. Thanks to our many commitments in the sports and entertainment sector, we will be able to offer our customers even more exciting and exclusive events - live and via digital channels," says André Krause, CEO of Sunrise UPC.