Kristina Kraxner becomes new General Manager at Gaba Switzerland
Dr. Kristina Kraxner has taken over the position of General Manager at Gaba Schweiz AG.

From Vienna via Hamburg to Switzerland: Dr. Kristina Kraxner took over the position of General Manager at GABA Schweiz AG in Therwil on April 1, 2025 and will be responsible for the strategic direction and market development in Switzerland. "I am looking forward to providing new impetus in this dynamic market and shaping the next growth steps with my dedicated team," commented Dr. Kristina Kraxner on her new challenge.
Kristina Kraxner succeeds Markus Reinhard, who is taking on a new role within the Colgate-Palmolive Group Switzerland as Pension Fund Manager. In her role, Dr. Kraxner will report directly to Jean-Christian Heinzelmann, General Manager Central Europe West Hub of Colgate-Palmolive.
Before moving to Switzerland, Dr. Kristina Kraxner successfully managed the business of CP GABA GmbH in Austria for almost four years and consolidated a cornerstone for accelerating growth in the oral care sector with the reorganization of the "Professional Oral Care" division. Most recently, she was Home Care/Personal Care Director for the Colgate-Palmolive Group in Germany, Austria and Switzerland, based in Hamburg.
Dr. Kristina Kraxner has been with the Colgate-Palmolive Group since 2009 and has gained extensive experience in various management positions in marketing and sales. She earned her doctorate in social and economic sciences at the Vienna University of Economics and Business.
Source: GABA Schweiz AG, www.colgate.ch