Zerowaterloss Foundation: Anna Brand is the new president

The situation is not good for the resource water, as Anna Brand already in March for UN World Water Day has made known. The "water crisis" is more serious than the energy crisis, she said at the time, as president-elect of the Zerowaterloss Foundation, which was set up by the Swiss industrialist Brand family. It supports research projects and events that help to counter the new global crisis with innovative water management.

Now Anna Brand is definitely the new president of the foundation. "The preservation of Switzerland's surge tank is of great concern to me," she says today after taking up the post on May 1, 2023. In her senior role, Anna Brand will be responsible for all aspects of the foundation's work, including research collaboration and representing the interests of large segments of the Swiss population in need of a secure water supply. She will support and implement innovative strategies with partners that help achieve the Foundation's goals. Most importantly, it aims to limit water losses, which are still common in today's drinking water supply, and to ensure access to an affordable drinking water supply.

As mentioned, the world is facing an unprecedented water crisis that is taking on a chronic character: More than two billion people have no access to clean drinking water, the foundation writes in this regard. This crisis will become bigger than the current energy crisis, which is overwhelming us with problems. Anna Brand says: "Access to sufficient clean water is a human right. Today, drinking water in Switzerland and around the world is wasted because it's far too cheap for many uses and will be barely affordable as survival water for many people in the future." The Zerowaterloss Foundation, which she leads as its new president, therefore calls for "an understanding of the value of water in its entirety, because an acute water crisis can become a human crisis."

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