topsoft trade fair 2019 new in the Umwelt Arena Spreitenbach
After eight years at Messe Zürich, the Swiss trade fair topsoft is taking an important step into the future. With the Umweltarena Spreitenbach as the future venue, new formats combine to strengthen the focus on "Idea. Project. Business" even better. The focus of the trade fair will be even more clearly on the practical shaping of digitalization, the organizers say.
Switzerland is one of the most innovative and progressive countries in the world. Digital requirements are correspondingly high. As a marketplace for new technologies, topsoft has been the only Swiss IT trade fair to offer important guidance for more than 20 years. This will not change in the future, as Exhibition Director Cyrill Schmid states in a statement to the media. What will be new from 2019, however, is the venue and the trade fair formats on offer. With the Umwelt Arena in Spreitenbach, topsoft is moving to a location that will represent the digital networking of all areas of life and work like no other.
The Umwelt Arena as a new trade fair location
With its modern space and exhibition concept, the Umwelt Arena in Spreitenbach provides the ideal background for the topsoft trade fair. The combination of exhibition area, conference and event rooms as well as catering allows to combine both the new and the tried and tested. "We want to further develop the format of the topsoft trade fair. In doing so, we will continue to focus on expertise, market overview and networking. The Umwelt Arena offers us and the exhibitors flexible design freedom," says exhibition manager Cyrill Schmid, explaining the decision.
The focus on digital business remains
In the future, too, all relevant aspects of business IT will find a permanent place in the new trade show concept. However, visitors will also be able to find out about topics such as smart work, mobility, security, artificial intelligence and much more. It is clear that the business aspects of digital applications will be in the foreground. That is why, according to the organizers, topsoft will not be developed into a show event, but will offer entrepreneurs a high, undiluted benefit from their visit to the trade fair.
Space for innovative concepts and formats
The design of the new trade fair concept is currently being developed. The premises and infrastructure allow for various possibilities. In addition to the exhibition area, day conferences, workshops, but also evening events or separate theme parks are feasible. Interested exhibitors can already contribute their ideas to the design. Cyrill Schmid: "The idea behind this is to create a common platform with the suppliers in the Swiss ICT market. We want to successively transfer this principle of togetherness to all topsoft formats."
Starting shot for providers on January 16, 2019
At the kick-off on January 16, 2019, topsoft will provide detailed information on all details and innovations of the trade fair. Interested exhibitors are cordially invited to visit the Umwelt Arena Spreitenbach from 07:30 for coffee and croissants. The next topsoft trade fair will then take place on August 28/29, 2019.