Michael Hinderling says goodbye to Dept
After almost five years as Creative Director at Dept, Michael Hinderling is leaving the agency. He is devoting himself to his next project, the conception of an immersive museum.
Michael Hinderling is leaving Dept after almost five years with the agency. His time at the agency comes to an end after a successful night at this year's Best of Swiss Apps Awards. The mobile app for the solar energy company Helion won several awards, including the prestigious Master's degree. A successful conclusion to her years at the agency, as was reported in a press release.
Since the merger of Hinderling Volkart and Dept, Michael Hinderling has been responsible for the newly formed Swiss unit. Two years later, he shifted his focus to strategic consulting and innovative individual projects. During his time at Dept, Hinderling also completed further training on artificial intelligence and its implications for business strategies at MIT. In parallel to his work at the agency, he worked as an independent designer, providing his own clients with brand strategies, digital identities and websites.
According to the press release, Michael Hinderling now wants to tackle new challenges and visions. His next project is the conception of an immersive museum that will link digital and physical worlds. Hinderling is also considering founding a boutique agency after his departure from Dept, as he himself communicates. He is simply waiting for the right opportunity and constellation. (Dajana Dakic/cka/swi)
