Pascal Blank leaves Kuble and founds his own consulting firm

Blank's decision to leave Kuble and found his own company was influenced not only by his desire for a career change, but also by this year's advances in AI tools, which enable even small teams to achieve high output and work efficiently. Blank wrote this in a press release on Thursday.

With Pascal Blank Consulting he now wants to support companies in the planning, implementation and optimization of digital advertising campaigns on social media and search engines. The 33-year-old is also "happy to pass on" his expertise in planning international advertising campaigns, identifying niche target groups and optimizing all steps in the marketing funnel to his clients.

From the fall, he will be teaching a course on "Performance Marketing and AI" at the FHNW in Olten, where students will learn how to use AI tools efficiently for digital advertising campaigns.

Pascal Blank is particularly looking forward to the future collaboration with his partner of many years, Eveline Birrer, who also works as a consultant and designer and recently joined CPLTS as a Creativity Copilot. This collaboration means that, in addition to campaign management, the development of creative can also be offered from a single source.

Further partnerships and mandates are also in the pipeline and will be communicated in the coming weeks, Blank continues.