Flyer4Good: Digital engagement meets analog distribution
With the "Flyer4Good" tool, Kampagnenforum aims to set new standards in flyer distribution. Cost-efficient and environmentally friendly flyer campaigns through digital sponsoring simplify the entire logistics and enable an environmentally friendly target group approach.
Delivering content physically to every desired household is often key for non-profit organizations (NPOs) to spread their messages and gain support. However, many NPOs face the challenge of running effective campaigns with limited budgets - and using digitalization for their analogue purposes. The tool "Flyer4Good" from Campaign forum wants to start here. According to the information provided, on the one hand it is intended to enable cost-effective and easy-to-implement flyer campaigns for non-profit organizations. On the other hand, it is a flexible participation and engagement tool that allows the public to get involved and actively participate in important issues from anywhere.
"Flyer4Good offers a unique opportunity to combine digital engagement with analog reach," explains Jérôme Strijbis, initiator of Flyer4Good. Marianne Affolter, Co-Managing Director of Kampagnenforum, adds: "The online solution enables NPOs to deploy their resources more effectively while maximizing their analogue reach."
Simple functionality
Supporters can contribute directly to campaigns with just a few clicks and sponsor flyers for their causes, which are then physically distributed to the public directly in their letterboxes. This enables organizations and committed individuals to spread their messages in an efficient, environmentally friendly and cost-effective way without having to deal with the logistical and financial challenges themselves or identify addresses and target areas.
